
The Benefits of Purchasing EAN Codes for Global Trade
In today’s marketplace, product identification plays a crucial role in trade. A key element in this process is the use of a unique identification number – European Article Number (EAN) or the GTIN (Global Trade Item Number). GTIN/EAN streamlines the movement of goods across various platforms by ensuring products are easily and uniquely identified, promoting traceability throughout the supply chain. In this post, we will explore the benefits of purchasing EAN codes for businesses and how they can enhance your operations.
What Are EAN Codes?
EAN/GTIN is a standardised numbering system used to uniquely identify retail products. It is of two types: the 13-digit code (EAN-13/GTIN-13) and the 8-digit code (EAN-8/GTIN-8), each serving specific product identification needs. These codes are universally accepted in retail and online marketplaces, making them essential for businesses involved in global trade.
Purchasing authorised EAN codes from trusted sources help businesses avoid costly risks such as delayed shipments, product counterfeit or product rejections during trade. GS1 India is the only organisation in India authorised to issue this unique identification number to sellers starting with ‘890’. GS1 barcodes are also recommended by major online marketplaces such as Amazon, Flipkart and Myntra. Below listed are some benefits of purchasing EAN Codes from GS1 barcodes.
Benefits of Purchasing EAN Codes
- Interoperability
EAN/GTIN codes allow you to list and sell your products in retail stores and online marketplaces, around the world. They facilitate smooth transactions across borders and platforms. This compatibility opens up a wide range of business opportunities.
- Ease of Product Identification
EAN/GTIN provides a standardised method of identifying products within the global supply chain. From manufacturers to retailers, every link in the chain benefits from the quick and accurate identification that an EAN no/GTIN offers.
- Improved Inventory Management
GS1 barcodes facilitate effective inventory management by helping prevent situations of stockouts and overstocking.
- Enhanced Brand Credibility
Consumers and retailers alike trust products with valid, verifiable GS1 barcodes. This professional image can set your business apart from competitors who use unauthorised barcodes.
- Compliance with International Standards
Many retail platforms and international retailers require products to have valid EAN/GTIN codes to be listed or sold. For instance, selling on Amazon or listing products in major brick-and-mortar stores typically requires the use of EAN/GTIN. Purchasing GS1 barcodes ensure compliance with these global standards and helps your products stay market-ready.
- Scalability for Businesses
As your product line grows, managing an increasing number of items becomes more complex. Once you get registered with GS1 India for barcodes you can assign unique identification to products through the DataKart platform. This scalability ensures that your operations remain organized and that you can easily handle expanding inventory, whether you are selling locally or internationally.
- Data Accuracy and Traceability
EAN/GTIN codes play a crucial role in ensuring the accuracy of product data. GS1 barcodes enable tracking and tracing of products right from manufacturing to delivery. This not only helps in ensuring that the right products reach the right customers but also improves your ability to handle returns, track shipments, and resolve issues quickly.
How to Purchase EAN Codes?
Purchasing EAN/GTIN codes is a straightforward process when you know where to look. Here’s how to get started:
- Choose a Reliable Provider: In India, only GS1 India is the authorised seller of barcodes starting with ‘890’. GS1 barcodes are authorised and offer required interoperability that ensure your products are recognized worldwide.
- Select Subscription Model: GS1 India offers several barcode subscription models, you can select any of them depending on your barcode requirements.
- Login to DataKart: Once you register for barcodes with GS1 India, you will be given your Global Company Prefix (GCP) within 7-10 working days. This GCP can then be used to log into your DataKart account and generate GTINs/EANs.
- Barcode Application: Once you generate GTIN/EAN, you can select your preferred barcode type and download the barcode image. This image can then be printed and applied on products.
Conclusion
Purchasing EAN/GTIN codes is a vital step for businesses looking to succeed in global trade. With the numerous benefits, such as interoperability in international markets, improved inventory management, and enhanced brand credibility, GS1 barcode is a powerful tool for growth. If you want to streamline your operations, ensure product traceability, and maintain compliance with international standards, purchasing EAN/GTIN codes is a smart investment.